Digital Marketing Analyst · Content Writer · Editor
Your go-to for all things SEO and content. From designing landing pages and crafting emails and social posts, I've got you covered.
Selected work
A curated selection of landing pages, email campaigns, and social content produced for leading energy brands.
What I bring
From technical CMS work to SEO-driven copy, I cover the full content lifecycle.
Creates landing pages using CSS, HTML, JavaScript, and Bootstrap within CMS platforms including Sitecore, Adobe Experience Manager, Drupal, and WordPress.
I bring consistency and clarity to every piece of content. I always ensure tone stays true to the brand and simplify complex information without losing meaning.
I craft engaging and direct content that shapes every word to align perfectly with the brand's voice — delivered on time, every time.
I pay close attention to detail with a thorough QC process to check for typos, grammar errors, and consistency across all content.
Using tools like SEMrush, I spot gaps — missing meta tags, poor keyword usage, technical SEO issues — to improve search engine rankings and user experience.
I ensure webpages are mobile-friendly and write top-quality content that's engaging, easy to understand, and built for every screen size.
Where I've made an impact
Producing marketing content for major energy brands under the NRG Energy umbrella.
NRG Energy
Direct Energy
Reliant Energy
What others say
Kind words from colleagues and collaborators.
Thank you for your ongoing professionalism and persistence. I feel as though no matter what is thrown at you — including my edit suggestions! — you're always diligently working away to make projects the best they can be. Your adaptability and flexibility, especially during times of crisis or urgency, are vital assets for our team. Thank you so much for taking changes and two brands in stride and always stepping up!
FM · Senior Creative Manager
You are an amazing soul to work with! You are open, collaborative, accepting, and super smart! I have enjoyed all of our years working together. Thank you for bringing great content to the DE brand and always standing up for our brand!
CD · Email Analyst
I SO appreciate you. Your diligence and hard work are truly impressive, and you are such a breath of fresh air in our workplace. Your positive attitude and team spirit make working together a joy. You consistently go above and beyond, and your dedication does not go unnoticed. Thank you for being amazing in everything you do and for all the effort you put into making our team successful. It's an honor to be a copy cat alongside you!
ST · Project Manager
Working with you is so easy. You always deliver. I appreciate you and your kindness. Your smile is addictive. Your heart is huge. Thank you for being a valued member of the team but also the sunshine. Adore and appreciate you always. Hugs.
JN · Project Manager
You're just the best. You are a wealth of knowledge and experience. You're always there when I have questions. The few times I've had to handle DE projects, I've always known you got my back. You're so sweet and kind, and a superstar mom to boot. I'm so lucky to be a Copy Cat with you!
KM · Copywriter
My fellow BeyHive, you are such a queen. Your attention to detail and vast knowledge of the DE brand shines in your work and you always bring such positive energy to every project. I really appreciate all your hard work and look forward to our next project together!
KN · Designer
You are like a ray of sunshine. Your smile and your aura really brighten up a room. You are such a hard worker and you accept challenges with no hesitation and a smile on your face. We are happy and lucky to have you on the team. Looking forward to working on more!
IV · Creative Marketing Manager
I'm always really impressed by your work, and you've always been helpful with my questions about DE. You also bring this calm attentiveness to projects and meetings and it's great. Sometimes when I see your work I think of the mastery it would take to write copy in a foreign language — and you're an awesome copywriter to boot. That is really amazing. I'm glad we're fellow Copy Cats!
DS · Copywriter
It's always a pleasure to work with you. Glad you are part of the team. You are always ready to listen and to advise. Thanks for ALL you do! It's an honor to be a copy cat alongside you. You are so appreciated.
JH · Designer
We are so grateful to have you as part of the team! Thank you for all the value you bring!
DB · Senior Creative Manager & Head of Print
Thanks for being always helpful and available for my questions! I look forward to many more projects together doing the Direct Energy rebrand. ¡Gracias por todo!
MS · Spanish Copywriter
I know we haven't spent too much time together but the few conversations we've had were a lot of fun — you made me laugh a lot! You are also super easy to work with and so collaborative. I look forward to more exciting conversations with you!
JW · Designer
The only team member who's had the pleasure of standing on my front porch! Thank you for supporting the DE brand alongside me for the past few years and absolutely crushing it for our customers. It's an honor to be a copy cat alongside you. You are so appreciated.
EM · Copywriter
About me
I'm a Digital Marketing Analyst at NRG Energy, where I design landing pages and write for Direct Energy and Reliant Energy — powering the marketing, communications, and promotional efforts of those brands.
Working remotely, I thrive in an environment that allows me to work independently, but I also love collaborating with others and sharing ideas to create something great together.
Outside of work, I look forward to spending time with my family and friends. I'm married and have a beautiful, spirited daughter. I love walking at the park every morning and I'm passionate about languages.
Looking for a content writer, SEO strategist, or landing page developer? I'd love to hear about your project.
hello@brendaportfolio.com